Category Archives: by Jayant Parthasarathy

Consumer engagement program paves the way for stronger member satisfaction, lower costs

With the health care system continually evolving, today‚Äôs consumers are playing an increasing role in choosing, utilizing and evaluating their health insurance plans. Plans must move beyond focusing on member acquisition and toward building a seamless, comprehensive and personalized experience that spans the organization and meets the current and changing needs of their members. This […]
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