Data can do more than help you spot emerging trends or measure outcomes. It can uncover the cause of an emerging trend or determine whether a measurement is aimed at the right metric — one that truly affects outcomes and costs.
This next-level data usage requires more than access to a lot of data. It takes the technical expertise to ensure the data is valid and the collaboration of a diverse group of health industry leaders to know what questions to ask of the data, and how to frame those questions to avoid bias. It also takes innovative thinking on identifying how to best bring these insights to action in practice and policy.
OptumLabs TM allows for this type of work. It’s an open, collaborative research and innovation center with over 25 partners spanning the health system. The OptumLabs database includes de-identified clinical and claims data on more than 200 million lives, representing both commercially insured and Medicare Advantage populations.
OptumLabs partners conduct studies using the database in search of fresh insights that can help improve patient care and patient value.
Issues of preventive osteoporosis care after a hip fracture, emergency room visits for serious allergic reactions and the use of hospital observation are just a few of the health care challenges you can explore by reviewing a brief sample of the OptumLabs body of research.
Click here to access the Discovery Insights research summaries.
See how OptumIQ provides the data and analytics foundation that supports OptumLabs, and more.
About the Author:
Leslie Cozatt currently serves as Campaign Director, OptumIQ. She directs the development of content that spotlights the role of data and analytics in health care.
She brings to her role more than 20 years of experience developing B2B and B2C integrated marketing campaigns for companies including ThreeWire, Eliance and 3M.
Leslie attended the University of Minnesota and graduated from Wellington College with a BS in international business & communication.