Integrated approach to customer relationship management and patient relationship management

As I have discussed in previous blogs, today’s health care trends challenge hospitals and physicians to think differently about how they engage the community and consumers. With new dynamics due to health care and market reforms and the retailization of health care, providers need to strategically and systematically think about how to engage the individual […]
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The first step on the journey to quality improvements: Analytic tools

Providers are increasingly turning to advanced analytical tools to efficiently gather clean and validated data, find patterns within that data and make more accurate predictions of population health needs. This data is helping them focus on the patients who have the most potential for clinical improvement—and cost savings. Dr. Carl Couch, president of Baylor, Scott […]
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Walk the walk: 3 tips for creating a culture of health

According to the Optum Wellness in the Workplace Study, 87% of employers report that health management solutions are an important component of their benefits mix. And over half of larger employers now offer health assessments, wellness coaching, fitness challenges and health and wellness websites.1 But how can employers engage employees and create a culture of […]
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Navigating existing strategies in the new year

There’s something refreshing and exciting about ushering in a new year. Perhaps it’s the feeling that a new year means a new beginning. After giving pause to reflect on our progress the past 12 months, we feel inspired and optimistic as we envision what lies ahead. But what is often overlooked in the infancy of […]
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New value drivers and model for provider consumer engagement

Value-based health care, health care consumerism and technological advances are redefining the health care value chain. The new value chain places an emphasis on innovative consumer engagement strategies that deliver on new value drivers. From a provider perspective these new value drivers – patient satisfaction, consumer loyalty, share of the wallet, behavioral change, population health […]
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Three important tips for high-deductible plans

In 2014, the average person with a single-coverage, employer-sponsored plan had a $1217 deductible.1 According to a recent Commonwealth Fund study, more than 20% of insured adults ages 19-54 spend at least 5 percent of their income on out-of-pocket medical costs – not including premiums. Of that same group, 13% spend at least 10 percent […]
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Providers use analytics to better manage their populations and reduce costs

Health care in the United States today is on an unsustainable financial path. Estimates of waste are staggering: Each year, The New York Times reports, $55 billion dollars is thrown away on missed prevention opportunities; $130 billion dollars is lost on inefficient service delivery; and $210 billion dollars goes to the delivery of unnecessary care. […]
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Now it’s “my health AND my money”

With the growth of consumer-driven heath plans, consumers are increasingly concerned about how they will pay for their health care. They no longer view health expenses as something paid for by their employers or health care plans, yet they don’t necessarily have the information or the money they need to make the right choices. 58% […]
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Consumer-centric front office uses data and outreach to engage members

Under the Affordable Care Act, health plans have been striving for a business model that shifts away from an employer-centered approach to one that puts consumers at the center of their organization. At this point in time, the health care marketplace still lags behind other industries in this transition. While there isn’t a singular approach […]
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Four steps to population health management: Step four— Expand chronic disease management to the full attributed population

In our last blog post, we talked about high-acuity patients, such as those with chronic conditions, who are at high risk for admissions and readmissions. These patients, who drive a disproportionate amount of health care costs, need to be closely monitored post-discharge and targeted for intervention to keep them on the road to recovery. Using […]
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